BROKERAGE COMPARISON
The strongest brokerage decision starts with the right questions.
Compare your current platform against the actual tools, compensation, support, and autonomy you would receive. No unverified claims about competing firms.
EVALUATE THE RIGHT DIMENSIONS
The comparison framework
Economics
- Company-dollar split and annual cap
- Desk, technology and monthly fees
- Transaction, E&O and risk-management costs
- Referral, override and team economics
Infrastructure
- Data subscriptions and research availability
- CRM, AI, marketing and lead workflows
- Transaction processing and payment pathways
- Brand flexibility and marketing support
Business development
- National collaboration and referral visibility
- Training, mentors and specialty communities
- Agent/team growth and onboarding support
- Stock and revenue-share programs where eligible
Coming from a major brokerage? Make it apples-to-apples.
Agents from Compass, Coldwell Banker, Keller Williams, RE/MAX and other residential firms—or CBRE, JLL, Colliers, Marcus & Millichap and other commercial firms—have different local agreements and team arrangements. We do not publish unsupported company-by-company fee or capability claims.
Instead, share only the high-level information you want to compare. We can review your actual situation in confidence without collecting your clients or confidential contractual documents through this form.
NAMED FIRM COMPARISONS
A serious, named-brokerage comparison—not a generic checklist
Compare eXp’s published model with the actual contract and service package offered by your current firm. We name competing institutions, acknowledge their strengths, and show precisely where eXp has a documented alternative. Individual compensation packages often vary and must be checked.
| Coming from | What the incumbent is known for / what to compare | Documented eXp alternative |
|---|---|---|
| Compass | National residential brand, proprietary technology and an agent-specific agreement. Ask about your current split, marketing/lead support, royalty or other charges, equity and exit terms. | Realty publicly states an 80/20 split, $16,000 cap, $85/month cloud brokerage and selectable CRM. Stock/revenue share opportunities have separate conditions. |
| Keller Williams | Franchise Market Center business model, KW Command, coaching and profit share. Market Center economics and royalties can differ by agent and office. | eXp operates as a national brokerage with published U.S. cap and monthly fee. Realty offers CRM of Choice and a separately structured performance-based revenue-share plan. |
| RE/MAX / Coldwell Banker / Sotheby’s-affiliated offices | Office/franchise brand identity, management services, local marketing and individual compensation. | Review your actual fees/royalties, support and lead flow against eXp’s published plan, technology and national referral community. |
| CBRE, JLL, Colliers | Recognized institutional brands, global advisory resources, corporate relationships and research. Their brokers’ economics vary by contract and role. | eXp Commercial publishes a $20,000 cap and includes CoStar, Buildout, SkySlope and other resources in the $500 monthly technology/cloud package. It is a different model, not identical institutional scale. |
| Marcus & Millichap | Specialized investment-sales franchise, national platform and investment research. Broker compensation and arrangements vary. | eXp Commercial combines specialist property practices, market-research subscriptions, independently branded advisory work, national collaboration and capped economics. |
Source notes: Realty join · Commercial join · KW official profit share · KW royalty policy · Compass public filing. This is not a claim that eXp beats every rival for every agent.
DECISION FRAMEWORK
The six numbers that determine whether moving really works
Your commission split alone is insufficient. A rational comparison is an annual net operating-cost and business-development analysis.
ECONOMICS
1. Annual production and effective split
Gross commission income, company dollar and applicable annual cap—then compare actual realized retained commission.
OVERHEAD
2. Overhead and platform fees
Monthly charges, technology subscriptions, office/desk fees, franchise/royalty costs and transaction charges.
TOOLS
3. Research and marketing costs
CoStar, marketing/design platforms, CRM, websites, lead services and business-development tools. Count only tools you actually use.
PIPELINE
4. Source of prospects and referrals
Are incoming leads supplied, self-generated or purchased? What are their quality, conversion rates and cost?
OPERATIONS
5. Team, support and transaction cost
Administrative staffing, mentor splits, business processing, compliance and the speed/quality of support.
UPSIDE
6. Long-term optional upside
Stock programs, revenue/profit share, business autonomy, succession and long-term organization development—under plan rules.
QUESTIONS WE ADDRESS DIRECTLY
Compare economics without disclosing sensitive documents
Does eXp have a better split than my current brokerage?
It depends. eXp publishes 80/20 with $16,000 Realty and $20,000 Commercial annual caps; the relevant comparison is your current negotiated arrangement, production, overhead and support. Some competing agents have favorable contracts; we should examine your actual net economics.
Are eXp technology benefits genuinely included?
Commercial lists CoStar, Buildout, SkySlope, Canva Enterprise and AIR CRE in its $500 monthly package; Realty includes qualifying CRM of Choice options in its monthly tech offering. Subscription scope, CRM term commitments and third-party add-ons vary.
Can I maintain institutional credibility at eXp Commercial?
eXp Commercial is a national brokerage with property-specific expertise, an Experts Directory and recognized third-party CRE tools. Your track record, local transactions and specialized marketing remain critical to winning sophisticated assignments.
Is the application tied to my inquiry?
No. Submitting a private comparison request creates an inquiry here only. Corporate applications are a separate process; the prospective agent selects their sponsor under the company’s rules.
No pressure, no application.
A private assessment of the model relevant to your production, specialization and growth objectives.